We discover customer motivations to improve products and services that meet their needs. We use human-centered design methods.
Badamy klientów, odkrywamy ich motywacje, żeby ulepszać produkty i usługi, które odpowiadają na ich potrzeby. Pracujemy w oparciu o metodę Design Thinking.
We worked with:
Would you like to consult the topic of the training? Find out how we can improve the employee experience at your company or explore your customers’ needs and experiences? In 20 minutes of conversation we will look for a solution to the challenge you are currently facing. Leave a message!
Design Thinking is a method for creating innovative products and services that address real user needs.
Design Thinking method has its origins in working methods used by designers creating things that are useful and also easy and fun to use. Apple’s first computer mouse for home computers was designed using this method. But over the past decade, Design Thinking has also made a dizzying career outside of design. Today, it is used in many areas of business – R&D, product and service development, marketing, management, or HR – wherever it is understood that customer, user, and employee experiences are essential.
Would you like to know moreabout Design Thinking?
See how we can help you:
Improving existing products and services
Any product can be improved to give the most positive experience to those who use it. You can also improve the packaging, the way you communicate, the place of sale or the way you serve. Make them useful, easy and pleasant to use.
Develop brand new products and services
Creative processes are always dynamic, but they don’t have to be chaotic. Design Thinking is like a compass. Start by understanding the actual needs of your user. Generate many possible product ideas. Test early versions. You can do this with physical products, digital products, and services.
More people-oriented organizations
Half of the processes we run as Hearts & Heads are designed to make tangible improvements to the organization. More pleasant recruitment and onboarding processes. A culture of innovation that works. More meaning from work. Design Thinking allows you to achieve this, plus get your team involved in coming up with and executing that change, making it much easier to implement.
We are part of the MURAL Consultant Network – an international network of online facilitators.